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You Be The Judge
Google Cash was written by Chris Carpenter, who previously received all of his income from his affiliate programs. He uses paid advertising campaigns with Google Ad Words to promote his affiliate links. Until now, Chris is no longer behind the scenes and sells his e-book, Google Cash.Here is an opinion from someone who purchased the e-book.
"The Good: Google Cash is simple enough to show beginners how to quickly get a taste of some cash in their pockets quick. The book shows how to use google ad words and choose the right keywords for your affiliate program. Plus I think Chris is a good guy.
You would literally need to promote hundreds of affiliate programs to make a livable income. Don't plan on making thousands for each affiliate program just by setting up links in Google. Also, his idea is to simply link directly to the merchant account. This may sound good in theory, however your conversions will not be very high using this method. Your customer is more likely to buy if you give them good content before you try to sell them anything. Paid advertising gets more expensive every day and you can't afford to have small conversions.
It really isn't as easy to make thousands promoting affiliate programs as most marketers are claiming. Affiliate programs take a lot of time, testing, and failing before high goals can be achieved. Ultimately, it can be just as difficult as selling your own product. The biggest downside is sharing commission with the author. Usually the author sets a price for his product by calculating how much advertising will cost. If you are only getting half or less, then you won't have a lot of profit to work with.
Update! Google official announced that they will only be allowing one affiliate per search engine query. This means that affiliates will have to join the rest of the world get their own website (landing page). Well, I guess that ruins the whole point of Mr. Carpenter's book.
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