Rexall

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Rexall

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Rextall Companies' Information:

"Rexall Sundown, Inc., headquartered in Boca Raton, Florida, develops, manufactures, markets and sells vitamins, herbals, nutritional supplements and consumer health products. We have emerged as the leader in the growing nutritional supplement industry as a result of blending customer responsive sales strategies and high quality standards with a heritage rich in entrepreneurial spirit. We are a wholly-owned subsidiary of Royal Numico, N.V."

"With popular brands such as Sundown®, Osteo-Bi-Flex®, CarbSolutions™, Pokémon Vitamins™, Richardson Labs®, MET-Rx®, Worldwide® Sport Nutrition and others, we excel at developing science-based nutritional products for the growing base of health-oriented consumers across the United States."

"With industry-leading manufacturing standards, we continually receive the highest quality rating from the independent auditor Shuster Laboratories and were named "Manufacturer of the Year" in December 2000 by Nutritional Outlook Magazine."

Rexall is a producer of nutritional supplements. The company history dates back to 1976, when founder Carl DeSantis created "Sundown", an inexpensive suntan lotion. He went on to market vitamins via mail order and began to sell his products on the shelves of local pharmacies. In 1985, the company acquired the trademark Rexall for marketing purposes. Probably one of the most misunderstood things about Rexall is the fact that today they are not at all related to the drug store chain "Rexall" , with the exception they paid money to acquire their trademark. In 1990, the company began disributing it products through a network of independent distributors under the name of Rexall Showcase International and began marketing it's flagship products, Bios Life and Bios Life 2. Since then, Rexall's product focus has expanded to include herbal products, vitamins, and other commodity health products. The company went public in 1993 and was traded on the NASDAQ under the name Rexall Sundown Inc. In June of 2000 Rexall was acquired by Royal Numico, a multi billion dollar nutritional company based out of the Netherlands that owns several

companies, including GNC.

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